Thailand’s first official Pokémon Center will open at CentralWorld Bangkok in 2026, becoming the largest Pokémon Center outside Japan and the third permanent overseas location worldwide. The project is jointly developed by Pokémon (Thailand) and Central Pattana, further strengthening the Pokémon IP’s presence in Southeast Asia’s LBE and retail entertainment market. 

 

In addition to exclusive official merchandise and trading card content, the project will also feature interactive experiences, fan events, and themed spaces, promoting the integration of “IP Content + Location-Based Entertainment + Commercial Retail,” highlighting the continued growth of Southeast Asia’s family entertainment and IP consumption market. 

 

As more international IPs and themed entertainment projects enter Thailand, demand for IP licensing, immersive attractions, and family entertainment continues to grow. TAAPE will continue to spotlight the latest trends in IP entertainment, LBE, and FEC, creating new business opportunities across Southeast Asia.