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Global Immersive Entertainment Market Continues to Grow, TAAPE-Thailand(Bangkok) Amusement & Attraction Parks Expo Helps Unlock Southeast Asia’s Attractions Opportunities
29
05
2026
A recent industry study revealed that the global Location-Based Entertainment (LBE) market is expected to approach USD 50 billion by 2033, further highlighting the growing integration of IP licensing, immersive experiences and themed entertainment. 
Although North America remains the world’s largest entertainment market, Southeast Asia, North Asia and Latin America are emerging as some of the fastest-growing regions. In particular, Southeast Asia is showing strong potential in family entertainment centers (FECs), indoor playgrounds, integrated tourism-commercial projects and IP-themed attractions.
 
Against this backdrop, the TAAPE-Thailand(Bangkok) Amusement & Attraction Parks Expo continues to play an important role as a business platform for the attractions industry in Southeast Asia, providing global amusement brands, entertainment equipment suppliers and IP companies with valuable opportunities to expand into the Southeast Asian market.